Enjoy this week’s Sales Bluebird quick chirp...

Russell Coleman truly epitomizes cybersecurity value selling. It's just in his blood. It's how he operates. And he joined me to share his insight on the importance of value selling frameworks, especially for cybersecurity start-ups.

Learn the importance of value selling being a framework, how frameworks lead to major efficiencies, and the role of 1st level managers in driving the success of its adaptation.

BTW, if you want to chat about how you can create a value framework at your company, hit reply and we can set up a time to talk.

Rooting for you,

SHOULD WE WORK TOGETHER?

Hey, it’s Andrew here, Chief of all the Bluebirds. I write this newsletter (and host the podcast) because I love doing it. Luckily for me, others seem to enjoy it too! I also do it because it is great marketing for my primary business, Unstoppable.

Most startup CEOs and CROs want a robust sales process that helps them grow the business faster, but they struggle to find the time to build it themselves. With Unstoppable, I help you create a repeatable sales process for a flat monthly fee so you can focus on finding and closing opportunities. If you’re interested, let’s jump on a call to see if we are a good fit for each other.

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