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- #111 Qualifying Innovators
#111 Qualifying Innovators
One way to stop wasting time and determine if your prospect will actually buy from startups.
Reading time: ~1 min
Proven strategies to help cybersecurity startups get more leads, win more customers and optimize their marketing and sales processes.
This newsletter is sponsored by IT-Harvest, the first and only research platform dedicated solely to cybersecurity. And it’s run by Richard Stiennon, who has done it all in cybersecurity. Find out more by going to salesbluebird.com/research.
THREE WAYS TO TRANSFORM YOUR RESULTS
Cybersecurity startups do best when their prospects are innovators. People and companies who are able to buy from and work with startups and less mature technology. But how do you know if your prospects are innovators?Check out the latest episode that covers one way to qualify prospects by just asking a few simple questions. BTW, if you want some help putting this into practice, connect with me by replying to this email.
Rick Hill, the VP of Sales at Ava Security talks about the biggest challenge he and his peers have had with pipeline generation. And how to fix it.
Decision makers are emotional and we need to appeal to that side of their character. Find out why and how to do that.
TIME FOR A DAD JOKE
I know a bunch of good jokes about umbrellas, but they usually go over people’s heads.
SHARE WITH YOUR FRIENDS. EARN REWARDS
-Enjoying Sales Bluebird? Share it with a friend or co-worker and, when they subscribe, get these cool things from the best rewards program in cybersecurity sales.Your unique referral link:facebooktwitterlinkedinemailBTW: You have referred people, your next reward is not far off!VIEW YOUR REFERRALS⚡️ by SparkLoop
Rooting for you,
SHOULD WE WORK TOGETHER?
Hey, it’s Andrew here. I write this newsletter because I love doing it and, luckily for me, others seem to enjoy it too! It also generates leads for my primary business, Unstoppable.
Most startup CEOs and CROs want a robust sales process that helps them grow the business faster. I use proven frameworks to help you create a repeatable sales process so you can focus on finding and closing opportunities. If you’re interested, let’s jump on a call to see if we are a good fit for each other.
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