Enjoy this week’s Sales Bluebird quick chirp...

How does a security startup get traction with the traditional security channel?

What better way than talking with someone who has led sales teams at cybersecurity vendors and resellers?

Michelle Torrey-Teunissen, CRO at 6clicks (a vendor), also spent many years working in the traditional security channel with well known resellers. She shares some of her best practices in a recent podcast episode.

In this episode you'll learn:

• How to engage with the channel if you are an early stage cybersecurity startup

• How Michelle structures comp plans to reduce channel conflict

• The importance of your product to get channel mindshare

• How she has used an assessment to successfully identify great sales talent

• How 6clicks works with advisory partners as well as resellers

LISTEN NOW

Rooting for you,

Andrew MonaghanChief [email protected]

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